NOM NOM NOM.
The goal was to create a colorful product line for young and old, which can be expanded with additional products at any time. The corporate design, should awake the desire for a fresh cold lemonade.
If life throws you a lemon - make lemonade.
The basic concept was created from a color palette developed from different ingredients of the lemonades. The logo is placed as a positive or negative on the color surface.
After the first batches, there were still slight color adjustments to the actual lemonade color to create a harmonious color grading.
Five different sorts of brauser lemonade in five matching colors is the result for the first corporate design.
The base of the design gives the opportunity to add more drinks in the future.